Topline results are below. Full results, including crosstabs, can be found here.
Q1 When you think of a company that provides a
service like banking, electricity or insurance,
please rate what’s most important in your
purchasing decisions: the value of the product
or service, affordability, transparency, or
customer service? If the value of the product
or service is most important, press 1. If
affordability, press 2. If transparency or
openness, press 3. If customer service, press
4.
Value………………….. 43%
Affordability …………. 31%
Transparency………. 10%
Customer Service … 15%
Q2 Working from the same list of choices, what is
second most important in your purchasing
decisions? If the value of the product or
service is second most important, press 1. If
affordability, press 2. If transparency or
openness, press 3. If customer service, press
4.
Value………………… 32%
Affordability ……….. 40%
Transparency …….. 11%
Customer Service.. 17%
Q3 The word transparent is defined as open, frank,
candid, and easily seen through. How
transparent – or open – do you think the
government is in sharing information? If you
think it is very transparent, press 1. If you think
it is somewhat transparent, press 2. If you
think it is not very transparent, press 3.
Very Transparent …………………………………….. 9%
Somewhat Transparent…………………………….. 28%
Not Very Transparent ………………………………. 62%
Q4 How transparent do you think the media is? If
you think it is very transparent, press 1. If you
think it is somewhat transparent, press 2. If
you think it is not very transparent, press 3.
Very Transparent …………………………………….. 13%
Somewhat Transparent…………………………….. 37%
Not Very Transparent ………………………………. 50%
Q5 How transparent do you think corporations
are? If you think they are very transparent,
press 1. If you think they are somewhat
transparent, press 2. If you think they are not
very transparent, press 3.
Very Transparent …………………………………….. 5%
Somewhat Transparent…………………………….. 27%
Not Very Transparent ………………………………. 68%
Q6 How transparent do you think small businesses
are? If you think they are very transparent,
press 1. If you think they are somewhat
transparent, press 2. If you think they are not
very transparent, press 3.
Very Transparent …………………………………….. 24%
Somewhat Transparent…………………………….. 60%
Not Very Transparent ………………………………. 16%
Q7 I am going to name four groups of people:
Congress, mortgage lenders, overreaching
consumers, and Wall Street/Corporations.
Which of these do you think is most
responsible for the current state of the
economy? If Congress, press 1. If mortgage
lenders, press 2. If overreaching consumers,
press 3. If Wall Street/corporations, press 4.
Congress ……………………………………………….. 30%
Mortgage Lenders……………………………………. 19%
Overreaching Consumers …………………………. 21%
Wall Street/Corporations…………………………… 30%
Q8 Working from the same list of groups, which do
you think is best suited to fix the economy? If
Congress, press 1. If mortgage lenders, press
2. If overreaching consumers, press 3. If Wall
Street/corporations, press 4.
Congress ……………………………………………….. 34%
Mortgage Lenders……………………………………. 12%
Overreaching Consumers …………………………. 33%
Wall Street/Corporations…………………………… 21%
Q9 When it comes to providing accurate news and
information, do you have the most trust in
friends and family, the media, or bloggers? If
friends and family, press 1. If the media, press
2. If bloggers, press 3.
Friends and Family ………………………………….. 59%
Media…………………………………………………….. 33%
Bloggers…………………………………………………. 8%
Q10 Which of those groups do you have the least
trust in to provide accurate news and
information? If friends and family, press 1. If
the media, press 2. If bloggers, press 3.
Friends and Family ………………………………….. 10%
Media…………………………………………………….. 44%
Bloggers…………………………………………………. 46%
Q11 If you are a woman, press 1, if a man, press 2.
Woman ………………………………………………….. 50%
Man……………………………………………………….. 50%
Q12 If you are a Democrat, press 1. If a
Republican, press 2. If other, press 3.
Democrat ……………………………………………….. 43%
Republican……………………………………………… 31%
Other……………………………………………………… 26%
Q13 If you are white, press 1. If you are African-
American, press 2. If Hispanic, press 3. If
other, press 4.
White …………………………………………………….. 77%
African-American …………………………………….. 12%
Hispanic…………………………………………………. 7%
Other……………………………………………………… 4%
Q14 If you are 18 to 29 years old, press 1 now. If
you are 30 to 45, press 2. If you are 46 to 65,
press 3. If older, press 4.
18 to 29………………………………………………….. 10%
30 to 45………………………………………………….. 24%
46 to 65………………………………………………….. 47%
Older than 65………………………………………….. 19%
Q15 If you live in the Northeast, press 1. If the
Midwest, press 2. If the South, press 3. If the
West, press 4.
Northeast ……………………………………………….. 26%
Midwest …………………………………………………. 28%
South …………………………………………………….. 31%
West ……………………………………………………… 15%