Public Policy Polling provides a highly accurate alternative to expensive traditional telephone surveys. The low-cost and accuracy of our polls make them very appealing to have in your research toolbox so you can get a quick feel for how a race or issue is trending, test a best message or figure out the viability of a candidate. At an average price of $2,000 – $3,000 for most polls that we do for our clients, PPP is the high-value, low-cost poll you need.
PPP polls are generally one-tenth the cost of a traditional poll. Our business model is both economical and efficient so we can deliver the highest quality product to you at the lowest possible price. We also offer Internet and cell phone polling at low rates to ensure you reach as diverse a population as possible.
As a progressive firm, we understand and support our clients’ goals, so when you hire PPP, you know you have a partner that is fully invested in your organization. Our team will work with you every step of the way to help you confidently leverage public opinion for your cause.
PPP’s statistical modeling is nationally acclaimed. In 2014, PPP was rated the most accurate pollster in governors races by political research firm YouGov. PPP was the only public polling firm in the country to predict the 2012 presidential and senate races with 100% accuracy, as referenced in Politico’s "PPP nailed it."
Most PPP polls are completed within two business days. Some can be completed within 24 hours if necessary. Our automated surveys are done completely in-house, allowing us to be able to pivot quickly when changes inevitably occur. Every poll we conduct is handled from start to finish by highly qualified pollsters with years of experience in public opinion research.
“PPP helped us navigate a very tricky path as we needed to win nearly all of our competitive races in districts where Senator McConnell and other national Republicans enjoyed substantial leads throughout the campaign. PPP was not only extremely accurate , their affordability allowed us to initially test 25 districts, strike those from our program that were not competitive and focus the bulk of our resources on those races where we knew we could make a difference. In the end, with PPP's research guiding us on targeting and messaging, our candidates won 11 of our 15 top districts.”
Kentucky Family Values
“PPP’s affordability and speed made it possible for us to greatly increase the number of tracking polls we did the last two cycles. Their spot-on polling in contests like the New Hampshire Senate race in 2014 and the Presidential race in Colorado in 2012 helped us push back against inaccurate surveys showing our candidates in worse shape than they actually were.”
League of Conservation Voters
“PPP provided us with a cost effective way to gain insight into the political environment. Their reliable information enabled NC House Democrats to weather the storm and become the only legislative chamber in the Southeast where Democrats gained seats.”
Representative Grier Martin
North Carolina House Democratic Caucus Campaign Committee
“We came to PPP after a public poll in the San Jose Mayoral race showed our opponent ahead by 8 points. They found our candidate (Sam Liccardo) ahead by 3 points and that allowed us to be able to push back with the press against the perception that our opponent was now a strong favorite in the race. Sam ended up winning by 2 points and is now the next Mayor of San Jose. PPP worked very fast and had a very accurate read on the electorate when we needed them”
Storefront Political Media
“We were in a "safe" district, but in a "bad" year, and our opponent started receiving independent expenditures. We needed a read on whether the opponent was gaining traction. For a week, our non-solution was to lose sleep. Then, we asked PPP to do a poll. In less than 24 hours, and for a reasonable price, we were able to get the peace of mind that we didn't need to ratchet up our direct mail. In the end, the PPP poll gave us a result that allowed us to save money on additional mail. And to get some sleep.”
Campaign Chair for State Representative Laura Fine (IL)
“PPP conducted three tracking polls on our school funding measure in Marion County, Florida. One had it passing with 53% of the vote, one had it passing with 55%, and one had it passing with 56%. Our bond ended up getting 54%, right in line with what they’d been telling us. Their polls were a cost effective way of letting us know that we were on the right track throughout the campaign, and now more than 42,000 students in Marion County will benefit from this additional community investment in our public schools.”
Yes for Marion (FL) Schools
“In my first reelection campaign for Sheriff PPP did 2 polls for me. One of them had me ahead by 67 points and one of them had me ahead by 70 points, and I ended up winning by a little bit over 68. PPP was right on the pulse of the electorate in Cleveland County, and their polls gave me peace of mind that the voters were happy with the job I’d done in my first term and that I was on the right track for reelection. I’d encourage other local elected officials to use their services to check in on how the public is feeling about them.”
Sheriff Alan Norman
Cleveland County, NC