Day One of PPP’s new movie-centric poll finds that 27% of voters say they go to the movie theatre at least once a month, while 41% said they only go a few times per year and 32% almost never do.
Overall, 39% of voters said their most popular method of watching movies was simply watching them whenever they’re on TV. 22% said they most often used a streaming service such as Netflix, 19% said they mostly went to the movie theater to view movies, 11% said they mostly used rental kiosks such as Redbox and 8% said they most often rented from a video store such as Blockbuster. Only 2% were willing to admit that their main method of movie watching involved illegally downloading movies.
It isn’t necessarily younger people staying away from the movie theater – 22% of those under age 45 said their main method of watching movies was physically going to the theater compared to 19% of voters overall. Only 17% of those over age 65 preferred the movie theater – 66% said they mainly watched movies on television. 28% of voters under age 45 said they used streaming as their most common movie viewing method – while just 6% of voters over age 65 said the same.