Raleigh, N.C. – PPP's final poll of the special election in South Carolina's 1st Congressional District finds a race that's too close to call, with Republican Mark Sanford leading Democrat Elizabeth Colbert Busch 47-46. The 1 point lead for Sanford represents a 10 point reversal from PPP's poll of the race two weeks ago, when Colbert Busch led by 9 points at 50-41.
Sanford has gotten back into the race by nationalizing it and painting Colbert Busch as a liberal. A plurality of voters in the district- 47%- say they think Colbert Busch is a liberal compared to 43% who characterize her as ideologically 'about right.' Colbert Busch's favorability rating has dropped a net 19 points compared to 2 weeks ago, from +25 then at 56/31 to +6 now at 50/44.
If SC-1 voters went to the polls on Tuesday and voted for the candidate they personally liked better, Colbert Busch would be the definite winner. That's why Sanford's campaign has tried to shift the focus toward national Democrats who are unpopular in the district, and that's been a key in helping him to make this race competitive again. Nancy Pelosi has a 24/61 approval rating in SC-1 and although voters don't like Sanford, they do like him better than Pelosi by a 53/37 margin.